October 1, 2012
To ensure success, it’s important to consistently evaluate your business and identify possible areas for enhancement. Of course, because you are an integral part of daily operations, it’s sometimes hard to visualize what enhancements may be needed or to come up with that next BIG idea.
With this in mind, we want to provide you with a few tips to help jumpstart innovation in your business. Author Soren Kaplan in his new book “Leapfrogging: Harness the Power of Surprise for Business Breakthroughs,” serves up a few questions that can help you view your business from a new vantage point and inspire innovation. Take a moment to ask yourself:
Innovative breakthroughs often require that you step back just enough to really “see” your business. These questions offer a good start.
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Small business owners in many communities offer downtown trick or treat events. Take advantage of this opportunity to build your business reputation. Involvement in local events goes a long way with both existing and prospective customers—indicating a vested interest in your community. Find creative ways to make your business stand out this trick-or-treat season. We hope the following suggestions will spark fun promotional ideas:
October marks Women’s Small Business Month, and we are happy and proud to recognize women in business both locally and around the world. Successful business women of the past and present continue to forge new paths for female entrepreneurs. We celebrate all those who are breaking the glass ceiling and serving as role models and mentors to women everywhere.
For many business owners, September tends to bring a bit of a slowdown. The chaos of getting kids prepared for going back to school has passed, and a focus on saving money tends to kick in as people prepare for the coming holiday spend. Combined, this can often translate into a lull for business owners.